Enterprise Chatbots

Enterprise Chatbots – The future of Customer Engagement for Brands

These days, companies are looking for new opportunities to automate different business activities, free a company employee from routine work and engage him/her with creative tasks. Creating and implementing virtual interlocutors (chatbots) help small and large companies to disseminate information about the brand, products, and services & encourage customers for sales. All major business brands (such as Facebook, VKontakte, Viber, Telegram, WhatsApp, etc,) use chatbots to interact with customers in an easy way. Today, we will discuss how Enterprise Chatbots helps companies to interact with customers and give a great boost to the lead generation process. Let’s get started.

  1. Improve the Quality of Customer Service

In the future, companies will be able to improve the quality of customer service markedly by using chatbots. They can help companies save significant money on call centers as executives can have several conversations at the same time. There are many customers who do not want to hang on the line for a long time to get an answer to their question.

Chatbots give an answer to customers immediately. So, companies see them as an innovation that will help them get more customers. But, unfortunately, not everything is perfect with chatbots.

When a person calls the company or starts a conversation in an online chat, he/she needs someone who understands his/her situation very well and offers the best solution ASAP. Despite the fact that bots are constantly evolving, they still do not have sympathy with customers. They only present the programmed answers to customer’s questions. This can worsen the situation when it comes to brand interaction with customers.

  1. Simplify the Product Purchasing Process

Now, customers can ask chatbots questions about products and services they need. Chatbots release information about specific products and services quickly and help customers to complete the product purchasing process easily and efficiently. People will like this opportunity as they don’t need to study more about products or install apps on PC or mobile devices.

  1. Enhance User Experience

While launching Facebook Messenger, Mark Zuckerberg noted that chatbots are an excellent opportunity to take the user experience to a new level. He told that chatbots can people in meeting new brands or installing new applications. Always remember that chatbots help brands unite the physical and digital worlds and provide incomparable impressions. Now, it is easier to open Facebook Messenger, scan places, place orders and make payments using the previously attached card to the messenger.

  1. Immediate Fulfilment of Customer’s Desires

Chatbots provide an excellent opportunity for instant and personalized interaction with customers throughout the customer lifecycle. They can raise awareness of a product or service, motivate interest, provide support, ensure active interaction with the client, and help companies to generate more leads. Chatbots are essential for brands in today’s highly competitive business climate as they help companies to be more efficient and informative and engage in real-time customer interaction.

  1. Data integrity & Protection

All companies that work in health, insurance, finance, and the banking sector have to toil a lot to collect, store and protect customer data to better manage their daily business operations and provide useful information to customers.

By creating chat bots based on instant messengers, companies reduce their reliance on a third-party platform for data collection, storage, and protection. Many Banks transfer functional chatbots from instant messengers to solutions on their own platforms to avoid the data loss problem.

  1. Promotional Campaigns and Lead Generation

Especially created landing pages are widely used in almost all modern marketing campaigns to generate leads and sales in bulk. Just install a god chatbot on your site’s landing page (which is used for lead generation) and optimize it properly for all major search engines with the latest SEO tricks. Additional organic traffic will flow to your website and you will have more business opportunities every day.

  1. The Ability to Interact with Mass Audience

Chatbots allow companies not only to save on call centers but also to communicate with a huge number of people. If you have millions of followers on Twitter, you will not be able to respond to all comments. Chatbots help you in this situation. They can easily create personalized comments, ask questions or give advice to customers.

Customers learn more about your company, products, services through chatbots and make decisions quickly. So, chatbots can enhance your brand’s interaction with customers on a massive scale, serve more customers in less time and generate multiple leads every day.

  1. Conduct Surveys on Your Website

With the help of chatbots, you can conduct marketing research and surveys. Always keep in mind that active Internet users are no longer interested in outdated feedback forms. Chatbots allow you to remain incognito and safeguard personal information (of customers) while conducting surveys and boost customer’s interaction with your brand.

  1. Integration with Other Web Services & Applications

Always remember that bots have unprecedented opportunities to integrate services that can improve customer service up to a great extent. For example- Uber provided an embedded application for airline services with which it is possible to book a taxi to the airport. All these activities were made possible with the help of a chatbot. Integration of services is beneficial to both companies and customers. Individuals don’t need to switch to anything. They will simply order food or call a taxi using a single application.

Final Words

Enterprise Chatbots are a new way to delight and amaze customers. In the near future, they will be covering a wider range of consumer needs thanks to the integration of services and personalization. The effective use of chatbots can take brand value to a new level and help companies to generate more leads every day. Good Luck! High conversions to you!

Transforming Business Intelligence with AI – Close the Gaps, Connect the Dots

This is the era of artificial intelligence. It is a technology which works on human instructions (data input) and improves the performance of various segments of the economy, reduces the business operational cost, and completes the repetitive work quickly.

AI is a useful tool to solve the most complex and difficult tasks easily. This technology is able to provide accurate and timely execution of uniform and mechanical work, free up your time for other useful activities, and improves the work speed of employees. Just have a look at the main points that display the growing importance of AI in today’s business activities.

  • Creating A Customized User Experience

An increasing number of companies and brands, with the help of data, trends, and histories of website visits, use AI to customize user experience easily. There will be no need for contact information, email and customer names to make personalized offers. The use of AI makes it possible for companies to collect necessary data about customers and make personalized offers to them.

  • AI Can Change the Ways of Social Media Optimization

The most significant impact of AI is a sharp change in social media use. AI uses the methodology of behavioral targeting effectively. It will enable SEO professionals to optimize content for different social media websites, make personalized offers to the right customers, and sell more goods and services every day.

  • Fraud Prevention

In today’s highly digitalized world, various fraud mechanisms are becoming more common with each passing day. Fortunately, artificial intelligence offers businesses a variety of powerful and effective tools to protect against sophisticated and sophisticated fraudulent schemes and ensure the safety of important business data. Modern technologies, such as voice recognition, machine learning engines, etc, help companies to prevent fraudulent transactions and activities in an easy way.

  • The Correct Prediction of User Behaviour

Up to a certain extent, Artificial intelligence technology is used to predict consumer behaviour based on their previous interaction with the brand. However, the use of AI will be even more intensive in the future.

Business organizations will use artificial intelligence to identify the client’s desire to purchase the product, a call for help, and using another service provider and merchant due to some reasons. So, the will be shifted to the intensification of the machine learning process so that the AI can help business marketing individuals to increase the degree of customer involvement and achieve success in making transactions.

  • To Offer 24/7 Customer Support Service

The use of chatbots for round-the-clock customer support enhances business opportunities by leaps and bounds. The collection of customer’s data in the CRM system gives extremely valuable insights to business marketing individuals and they become able to expand the experience of the immediate consumer up to a great extent.

  • Transformation of News & Marketing Research Business

AI is the future- it’s a fact acknowledged by all leading brands and business organizations. A great example in this regard is bitcoin or other cryptocurrencies. Artificial intelligence is radically transforming the news business, consumer behaviour and marketing research business. In the coming years, AI technology will change the rules of business and you will witness the disappearance of a number of current professions.

  • The Continue the Development of the Internet of Things Technology

To increase the security level up to a great extent, the integration of the Internet of things technology with the blockchain technology will take place in the future. This will be a driver for the explosive growth of innovation and enhanced consumer adaptation in different business areas. The development of the Internet of Things will make a place in the daily life of consumers and new products will keep flourishing in the market.

  • Ease of Access to Data

On several occasions, it becomes very difficult for business organizations to find a specialist who is capable of processing, analyzing and storing large amounts of data that could work 24*7 for the company. Artificial Intelligence makes it possible to provide business with data about consumers and marketing information at a lower cost. Have a look at the new Google Analytics Intelligence tool. You just have to ask questions to get the answer on the spot.

  • The Emergence of E-commerce and Internet Marketing

With the Invention of Google Assistant, online shopping has become more convenient. Now, individuals can place orders online on different online shopping portals and get them delivered at the specified address. Internet Marketing is also a type of AI. It helps users to get the right information on WWW on a wide range of topics.

  • Assistance in Employee Recruitment

Artificial intelligence significantly increases the efficiency of employee recruitment. This applies to both small businesses and personnel departments of major corporations as they use modern software to reduce the time for personnel screening and searching for suitable candidates from several hours to a few seconds. Always keep in mind that the hiring procedure still requires an interview and discussion on several topics. AI technology significantly increases the efficiency of HR professionals to pick suitable candidates for the company.

Final Words

The use of artificial intelligence is increasing expanding considerably with each passing day. It is believed that this technology will take global GDP to $ 15.7 trillion by 2030. So, if you run a company or business organization, just use AI to reduce the business operational cost, minimize the human mistake and boost the performance of your organization up to a great extent.