How-Mobile-App-Development-Is-Beneficial-for-E-Commerce-Store

How Mobile App Development Is Beneficial for E-Commerce Store?

As more people use smartphones and tablets, eCommerce businesses have the opportunity to grow their revenue by attracting even more customers via mobile apps. Mobile apps are convenient and easy to use on any device, be it a smartphone, a tablet, or even a laptop computer. They let you shop from anywhere at any time, which helps save time and money by avoiding unnecessary trips to physical stores. Moreover, mobile apps are more convenient than desktop applications and provide added value to your customers. For example, a customer can use your mobile app to check out in-store and pay for his/her purchase at any time, anywhere.


So, why not consider Mobile App Development for your eCommerce business. It will help you to reach out to your customers better. You can create a variety of new products, as well as improve your marketing strategy.


Also, it will be beneficial because apps help achieve a competitive edge over other online retailers. So, if you want your eCommerce venture to stand out from the crowd, then you need to make the most of mobile apps.

Key Benefits of Mobile App Development for eCommerce Store

Mobile app development for eCommerce businesses has been already driving increased customers to shop for goods or services at their leisure. The stats prove it better:

>According to eMarketers, Retail eCommerce profits have already reached the mark of $2.3 trillion in the year 2019.
>Insider Intelligence says m-commerce is about to generate $620.97 billion, or 42.9% of revenue by the year 2024.


All of this means you need to learn the lot of benefits mobile apps have to offer eCommerce businesses.

Here are some of the key benefits:

Mobile Apps Increase Conversion Rates:

Having a mobile app for eCommerce businesses is undoubtedly beneficial. How? Revenue matters the most for every venture and mobile applications are known to drive increased conversion rates. These feature several capabilities like push notifications, multiple payment gateways for easy checkouts, etc. All these characteristics assure users of a seamless buying experience. Thus, increasing the chances of improved eCommerce business conversions.

Enhances Brand Recognition:

Huge brand exposure is essential for any business and mobile apps assure it. This is the reason why Mobile app development is popular.


As many people spend most of the day scrolling mobile devices, apps can make your business connect with them easily. However, keeping in mind criteria like exceptional experience is essential. Users can easily get annoyed if the app is not easy to use and does not load quickly. Thus, resulting in poor UX. So, get a mobile app developed with beautiful UI/UX. Also, make sure it conveys the brand message efficiently and provides solutions to all customer concerns.

Improves Direct Marketing:

Mobile gadgets are the resource that keeps customers and businesses interconnected 24*7. It improves the way consumers communicate with brands, gather data, and make purchases. Also, mobiles are the devices they prefer the most to shop online. Hence, no eCommerce business can stay behind by not including mobile apps in its marketing strategies.


Also, mobile apps are useful in offering discounts, deals, referrals, and coupons to users. Thus, increasing their interest in your brand and keeping them returning.

Increases Business Efficiency and Overall Profitability:

Mobile apps are user-friendly and easy to manage. However, the right functionality and concept of having an app must be capable of fulfilling the customer’s needs. The more customers will be, the increased the profits.


Furthermore, the push notifications of mobile applications help to enhance the brand reputation. You can immediately send notifications about any new product launched, any item restocked, or upcoming sales. It will convince the customers for impulse purchases. Thus, increasing the overall business profits.

Improves Customer Experience:

Modern customers in this digital world expect personalized experiences throughout their journey with the venture, especially the eCommerce ones. Here, websites fail to assure all this. Hence, it comes to mobile apps to ensure customer retention. Many custom mobile app development experts combine the latest technologies like AI, ML, and more to know more about the users. You can gather information like customer interests, what they usually prefer to buy, and so on. Knowing all such things helps to customize your offerings and deliver a more optimized shopping experience to the users. Therefore, increasing sales.

Increases Loyal Clientele:

We know every individual these days is spending more time using mobile apps, especially when it comes to buying anything online at their leisure. Here, having a mobile app for your eCommerce business is not sufficient. To build a loyal customer base, provide the customers with the exact product information, your contact details, and an engaging experience to make them shop from you.


You can do this by ensuring an appealing application layout and overall design. Provide 24*7 customer support for resolving customer queries without any delays. Additionally, you can run loyalty programs, offer amazing deals and discounts, and run sales.

Conclusion:

A well-developed mobile app can help you increase your sales, improve customer satisfaction and boost brand awareness among your current customers. A successful mobile app will also help you attract new customers who haven’t heard about your brand yet or who aren’t familiar with your brand’s products or services yet.


Hence, considering all these benefits supporting mobile app development for eCommerce businesses, why understate its significance for your brand. You can hire Stellen Infotech, a leading mobile app development services provider. Our well-versed mobile application developers have all the skills and expertise in hand to get the job done hassle-free. Thus, meeting the needs and goals behind building a mCommerce application.

Up Your Game With These 8 Mobile App Development Trends

Up Your Game With These 8 Mobile App Development Trends

Have you been procrastinating to build an app for your business from a long time? Is it getting difficult for you to digitize your business and ultimately monetise it?

Think no longer as competition is already hard, so if you play hooky you will end up losing a great deal of traffic and profit simultaneously…

App Traffic + Conversion = Revenue

Did you know that mobile application development can really help you reach very high levels of business transformation? Conversion calls for action which must be taken by every ‘far-sighted entrepreneur’.

There are a hundred thousand ways of creating an app- right from conceiving an idea to designing a wireframe and coding work to launching an app on Google Play Store (if you  are creating an Android app.)

Things can become quite obscure if you don’t pre-plan the whole mobile development process in advance. Of course, it matters a great deal when all strategies are laid out well and followed well.   

“Every day, on average, 4.3k apps are released on the Google Play Store…”

Source from: https://www.activatedesign.co.nz/Blog/13-Amazing-Facts-About-Mobile-App-Development/

This fact is breathtaking enough for any business owner to get into action right away…

What type of app should you develop for your business?  

As soon as you manage to convince yourself to invest into mobile application development services, what hits your mind instantly…any app ideas?

Rather app ideas to make money?

Many factors contribute to the selection of an app idea. Dig deeper into the world of app ideas that haven’t been made yet…

People actually spend 87% of their time on mobile apps in comparison to websites.

Source from: https://www.activatedesign.co.nz/Blog/13-Amazing-Facts-About-Mobile-App-Development/

When it has become incredibly important to bring your business on a smartphone/ tablet, what else than a mobile app would be helpful? Current scenario values out-of-the-box and never thought-off ideas so that app users are impressed at first glance.

Witness Business Growth with these best 8 App Ideas 2019:

We are already aware of the top 3 apps that people can’t live without. If you haven’t guessed until now- Amazon, gmail and Facebook are the three giants that people deny to skip.

 

  • Artificial Intelligence (AI) apps:

Undoubtedly, apps with Artificial Intelligence (AI) and Machine Learning (ML) have led to skyscraper popularity in a very less span of time. With apps based on these two technologies, any mobile application development company can create productive and fun apps with ease.

Thinking upon ways to create such apps is important, no matter what! Pain is gain.   

There should be a proper plan through brainstorming sessions to create such apps to provide meaningful solutions to client business. It is high time to capture the market with this technology and show your business vision to transform businesses through mobile app development.

Why Artificial Intelligence in apps matter?

  • AI brings extreme perfection and efficiency.
  • Boring tasks can be completed easily.
  • It takes customer satisfaction to high level.

Siri, Google Now, and Cortana are obvious examples of artificial intelligence, but AI is actually all around us…”

Source from: https://www.alphr.com/artificial-intelligence/1002792/what-is-ai-ten-things-you-need-to-know-about-the-future-ofSource from: 

For Instance: AI apps such as AI Assistant apps, AI camera apps have come to attract the future of trending apps.  

 

  • Blockchain apps:

 

Blockchain has come to take a high position in the most amazing app ideas, Android developers should be creating. Isn’t it like entering into a world of advanced technologies making things simpler through complex processes. Indeed surprising that we have come to a threshold of the best of technological era.

“Tech will transform from something we actively use to a more seamless integrated experience that is ‘on’ all the time.”

Source from: http://info.localytics.com/blog/the-10-most-telling-quotes-about-the-future-of-mobile

                    – Daniel Bæk, Co-founder of Nodes

Why Blockchain in app development is buzzing?  

  • Increasing acceptance of cryptocurrency.
  • Flurry of ideas for Blockchain apps are possible.
  • Top-notch security in financial transactions.

Global blockchain market is expected to be worth $20 billion in the year 2024.

Source from: https://www.btcwires.com/c-buzz/will-the-global-blockchain-technology-market-be-worth-20-billion-by-2024/

For Instance: Blockchain wallet app, distributed cloud storage, networking and more…

 

  • Internet of Things (IoT) apps:

 

IoT apps utilizes interconnected machines/ devices or computers on a large-scale so as to receive real-time information of things and never miss a moment! Internet of Things has helped automate tasks and free up time with the humans like never before.

You should always put your best team and your best app on your mobile app.

Source from: https://www.textmagic.com/blog/21-inspiring-quotes-about-the-future-of-mobile/

                               – Eric Schmidt, Executive Chairman of Alphabet Inc.

IoT devices save a lot of time and money. Users experience the highest level of satisfaction while using these devices or machines. Things happen which were mere dreams. Thanks to the technology of Internet of Things that imagination is transformed to the best of the industry for good.  

Why IoT should be your choice in apps?

  • Error-free integration of sensors in devices.
  • Real-time analytics and embedded systems.
  • User-experience of highest level.

“$60 trillion in Industrial IoT investments by 2030″

Source from: https://www.fool.com/investing/2017/11/25/10-jaw-dropping-facts-about-the-internet-of-things.aspx

Internet of Things Examples in terms of apps: Smart home apps, Smart city apps, cars etc.

 

  • Apps for Wearable devices:

 

Wearable technology has entered into the world of app development and has found unlimited admirers. Wearable technology future definitely shines bright with high-class innovation in healthcare, education and so much more. With this in mind, we have included it in the list of top app ideas Android. Obviously, the same applies to iOS platform as well.  

“The relationships between the apps that a user has installed on their phone will become exponentially more important, to both the consumer and the businesses themselves.”

Source from: https://www.textmagic.com/blog/21-inspiring-quotes-about-the-future-of-mobile/

                                                     – Nate Smith, Co-founder of URX

The pros?

  • Wearable technology for healthcare is the best discovery ever.
  • It reminds employees at workplace to exercise more often.
  • Boon for health and fitness freaks.

The wearables market could be worth $25 billion by 2019

Source from: https://www.fool.com/investing/2017/11/25/10-jaw-dropping-facts-about-the-internet-of-things.aspx

For Instance: Wristbands, blood pressure monitors, fitness tracker and many other wearable devices are up in the market. Get an app built to manage these devices to get maximum benefits.

 

  • Augmented Reality (AR) apps:

Augmented Reality Definition: It is a combination of technology interwoven into real-world surroundings for almost real experiences. The objects are thus, enhanced by computers and technology that UX is taken to a level of hyper-realism and craziness. It is not just about visual experience but the olfactory, auditory and other surprising elements.

Why Augmented Reality apps?

  • These apps engage the user in a blink of an eye.
  • Personalised experience to the users is possible.
  • Hyper level of interactivity with users.

If you still don’t know, Google maps is an AR based app which is also the most inspiring app every for any mobile application development company.

Can you ever forget Pokémon Go?

It belongs to an era of AR based apps.

Make your app the next best-thing in the mobile app industry with these clues at your disposal.  

“Mobile is not the future, it is the now. Meet your customers in an environment of their choice, not where it is convenient for you.”

Source from: https://www.textmagic.com/blog/21-inspiring-quotes-about-the-future-of-mobile/

For Example: Augmented Reality apps for education, Augmented Reality game apps, Makeup trial apps, dress try-on apps and more.

 

  • Virtual Reality (VR) apps:

Virtual Reality apps have brought a revolution in mobile development industry. Unfortunately, there is still much in a latent phase. So much remains to be discovered and so, every entrepreneur has an opportunity to dig deeper into concepts and apply them to their app development processes.

Talking about Virtual Reality and Virtual Reality headset, there is no looking back when it comes to giants like Google, Facebook, Samsung and Youtube who are trying to capture the market with their own products.  

“About 75 percent of the Forbes World’s Most Valuable Brands have created some form of virtual reality or augmented reality experience…”

Source from: https://www.youvisit.com/learning-center/blog/12-surprising-virtual-reality-facts/

It has become extremely important to look up to technological advances such as VR apps as compared to traditional apps. Users find it easy and interesting to use high-tech apps.

Pros of Virtual Reality app:

  • This technology makes things highly captivating.
  • Enhancement of user experience.
  • Error-free training in defense, aviation and industries.

For Example: Virtual Reality 3D, Education and sports Virtual Reality apps, Marketing and Games.

 

  • Shopping (m-Commerce) apps:

If there is a kind of app that would rarely go out of trend, then it has to be a shopping app. M-commerce (mobile commerce) is the fastest way to gain fame and popularity in this pushing era. You have to have a twist in an online shopping app that can help you stand out in the crowd. Thinking of features that are not yet seen, would help your users stick to your shopping app.    

“From 2013, when Zara first launched their mobile app, their sales have increased well over 60% today”  

Source from: http://customerthink.com/the-future-of-fashion-ecommerce-lies-with-mobile-apps/

Online shopping apps bear a tag of giving a hassle-free shopping experience to users. This is pretty true as well customers love to purchase from apps which was able to give smooth experience while shopping. On similar terms, giving a crowd-free environment with maximum payment methods never fail to attract and retain customers.   

Why choose to create m-commerce apps?

  • Variety of products can be added to the app database.
  • Multiple payment methods for use.
  • High discounts and price comparisons.

“Mobile apps have lowest shopping cart abandonment rate: apps – 20%, desktops – 68%, mobile sites – 97%.”  Source from: https://www.forbes.com/sites/quora/2017/12/19/why-many-online-shopping-sites-are-becoming-mobile-shopping-apps/#20ea943a62c2

For Instance: Mobile shopping apps for fashion, clothes, electronics, grocery and more…   

 

  • Chatbot apps:

Chatbot technology is being integrated by app development companies into apps for better customer service as well as quick handling of customers. But, these days everyone has an option to develop apps with this technology just for fun. An extension of Artificial Intelligence, Chatbots are fun and functional at the same time.  

“Visitor interactions with bots on your website increase lead conversion by up to 36%”

Source from: https://www.intercom.com/bots-for-sales?utm_source=google&utm_medium=cpc&utm_campaign=1524458325&keyword=%2Bchat%20%2Bbot&utm_ad_collection=63822088968&utm_ad=339017868641&match_type=b&network=g&ad_pos=1t1&gclid=EAIaIQobChMI5OP__NWI4gIVCiQrCh0b7A-_EAAYASAAEgJRl_D_BwE

If bot conversations can lead to such a high increase in sales through a website, why would it be not possible to double the numbers in apps? As soon as you utilize this awesome technology, it hits your users right away and engage them in seconds! Hire a chatbot development company to get your own bot app developed. Certainly worth putting into the list of app ideas.

Why use chatbots?

  • Chatbots help optimizes sales and marketing.
  • Helps to acquire, engage and support customers.
  • Conversing just like a real person.

Example: Joke bot, Quote bot, Meditate bot, Health bot and more

The Rundown:

We pulled together an ultimate list to create apps with high-tech technology integration such as Blockchain, Artificial Intelligence and so much more.

We believe you will choose the best viable trend for your business domain and hire an experienced Android app development agency for services.